Already in use at
11 of the TOP 100 partners of the food trade*
Sales management for the food retail industry
Maintain and manage your master data in our Windows-based software GUS AISbase and use it to control your field sales force.
Our mobile application GUS AISsellcom for the field sales force can be used as desired on a Windows tablet or on an iPad. Use the functions it contains for operational sales management, such as visit planning, visit preparation and visit documentation.
Our reporting and BI tool supports you in strategic decision-making.
11 of the TOP 100 partners of the food trade in Germany use the sales management software of GUS AIS.*
Visit planning
Fast and effective planning of your customer visits
Visit planning in GUS AISsellcom allows you to easily plan taking into account the current visit specifications and activities in GUS AIS. The integrated map from Google Maps gives you an ideal overview as well as an optimal route calculation and selection.
"The Visit Scheduling Assistant delivers what it promises. It supports our sales force in its weekly customer visit and appointment planning in an ideal way: Fast, reliable and flexible - and very effective to boot. The application is simple and easy to understand."
Visit preparation
Save valuable time before the customer appointment
By preparing a customer visit using the GUS AIS Visit Preparation Report, you will be informed about your customer in no time. The visit preparation contains information about new listings, not guided, out of stock and changed orders as well as guided listing modules. Furthermore, you always keep an eye on all current and upcoming promotions.
Passage
Control your passages with GUS AIS
With GUS AIS, you can record your passages in a customer-oriented way and evaluate them in a further step. Use the comprehensive possibilities of the passage analysis and discover new potentials of your individual products.
Distribution
Expand your market potential in a targeted manner
Define your store checks and visit reports according to individual criteria and thus provide your sales force with a uniform form for processing. Predefined fields such as Facing, OoS and LVP are available by default. You also have the option of collecting competitor information in order to determine your market position and expand it by analyzing distribution gaps.
"Distribution survey with GUS AIS - the basis for effective AD control without administrative overhead. Simple and efficient. Fast and target-oriented."
Reporting
Recognize developments and trends at an early stage and thus make targeted decisions
Our reporting supports you with simplified graphics and tables to illustrate complex issues. The traffic light color coding enables you to quickly assess the target/actual values.
Point of Sale (PoS)
Increase awareness of your products through targeted PoS measures
Plan all your activities such as advertising lady inserts, tastings, displays and secondary placements, among others, in GUS AIS and check the implementation with an integrated photo documentation.
You can then evaluate and compare your measures individually with regard to sales and the associated increase in turnover.
Actions / Promotion
Control your actions profitably
Control your promotions by specifying planned and promotional quantities and prices, among other things. Control the implementation and success of promotions and create transparency based on visit and sales quotas.
